ROCCAMORE REBEL: SANDRA
Sandra Yi Sencindiver is an actor and director, who combines her passion for art with entrepreneurship.
After finishing her training at Aarhus Teater, she was often being offered stereotypical parts due to her gender and ethnicity. Disappointed to discover discrimination and prejudices are still part of her industry, Sandra decided to take things into her own hands.
Instead of waiting for the roles she dreamed of, she founded the theatre group danskdansk. Their acts focus on society and inclusivity, reflecting the real diversity in Denmark today.
Sandra has been directing, writing and acting on the stage, tv and film, while also advocating for diversity in the arts. Recently, her work and talent have been recognised by the media giant Amazon Prime, and she will be starring in their new international tv-series this year.
Sandra's determination, creativity and confidence inspires us. Take the stage - of your own life, and be the star of it!
IN THE SPOTLIGHT
Sandra is wearing the Malou pumps, a bold and feminine design inspired by the power of standing up for our dreams.
With a round toe, adjusting straps and comfortable heel, these pumps will make you feel like the main character of your movie - because you are!
ROCCAMORE REBEL: JANICE
Janice Mary Modler is a mother and social worker, working with families and children from challenging backgrounds.
When she was only 15 and still living with her family in Albertslund, Janice gave birth to her daughter Meladie. Her tender age and the tough neighbourhood made everything that more difficult - but Janice did not run from the challenge.
She reached out to one of Denmark’s oldest organisations, Mødrehjælpen. With their support, financial and emotional, Janice was able to raise her daughter, complete school and continue her education.
Today, Janice is one of the youngest educated social workers in Denmark, and offers vulnerable families the help and support they need.
We are extremely inspired by her spirit and self-discipline. This is why we chose to celebrate Mother’s Day with her, Mødrehjælpen, and all mothers out there who are making it work.
In May 2021, we donated 35.000 kr to Mødrehjælpen - 30.600 kr from the sales of our golden shoes during the month, and 4.400 kr from the sales of our limited edition shopper. With the donation, Mødrehjælpen will help families from challenging backgrounds.
GOLD MEDALS
Janice and Meladie are having a mother-daughter twin moment in Penny Gold and Alice Gold respectively.
Incredibly soft and comfortable, these statement heels are made for kicking ass. Like two Olympic gold medals, they celebrate overcoming challenges and becoming stronger after.
ROCCAMORE REBEL: ELISA
Elisa Lykke is a PR agent, mother and writer of erotic fiction.
One of the very first in Denmark to master the art of public relations, Elisa set her eyes on a profession that was male-dominated at the time. She succeeded in making a career without losing her femininity, without trying to “fit in”.
Her best-selling book “Kvindefantasier” features eight anonymous sexual fantasies of well-known Danish women. The book stirred up the Danish society, as many still see the topic of female sexuality as a taboo.
Elisa made a bold statement: women have the right to enjoy and express their sexuality, regardless of age and social position.
And by doing that, she inspired us greatly.
FANTASY BOOTS
Elisa is rocking a pair of our Penny Boots, a shoe as courageous and powerful as she is.
With a perfectly balanced 10 cm heel, 2 cm platform and a build-in silicone cushion in the front, the Penny Boots will lift you up to achieve anything you set your heart on.
ROCCAMORE REBEL: SEDRAH
Sedrah Arif Butt is a physician specialising in gynaecology.
Growing up in Denmark, she was astonished to see with how much shame and guilt women look at their bodies and genitals. Although a country with a high level of education and gender equality, the topic of female anatomy is still uncomfortable and “mysterious” for many.
In her open-mouthed podcast Østrogenial, she tears down taboos and misconceptions together with nurse Anne-Louise, as well as with a lot of humour and knowledge.
She believes in feeling comfortable with getting to know your body and its natural processes. Having that insight leads to more confidence in yourself as a woman, and confidence to talk about it openly with others.
And that’s worth celebrating. All women should feel comfortable being just that - women.
FEARLESSLY FEMININE
Sedrah is shining in our Sofia pumps - a pair as feminine and unapologetic as she is.
Both incredibly comfortable and striking, these are pumps made to embrace your womanhood to the fullest!
ROCCAMORE REBEL: LEONORA
Leonora Christina Skov is a bestselling Danish author. What really amazes us about Leonora is her wonderful courage.
She dared to stand by her literary ambitions, as well as her sexuality, despite being rejected by her closest for the latter. She even dared to share and discuss her vulnerability in public and in her books, reminding us all that it is our imperfections that make us beautiful.
Leonora is a perfect example on how we should fight for our place in the world and for our dreams. Instead of hiding our "imperfections" and be scared of judgement, we should embrace what makes us who we are - and be proud of it.
And because of that, she is an inspiration to us.
PLOT TWIST
Leonora is photographed with a gorgeous pair of block heel pumps, named after her.
Designed in a dark sapphire blue shade of our special glitter material, the Leonora heels are bold and full of life. An ideal pair to wear as you conquer your dreams!
ROCCAMORE REBEL: ANDERS
Anders Sonnichsen is a dad, a dentist and in some ways your ordinary guy. However, Anders has a true passion for well-made high heels, which he enjoys wearing in his everyday life!
We met Anders at an event we hosted in Aarhus last year, where he found his very first pair of roccamores - Hope, and his collection has grown rapidly. He shared with us that the first time he wore heels on, he was 17 years old and at a Fastelavn’s party - dressed as a business woman. We absolutely love this story!
As a true shoelover, Anders doesn't believe in stereotypes but thinks that true luxury is wearing whatever makes you comfortable (inside and out).
Because of that, he is an inspiration to all of us.
UNDERSTATED LUXURY
Anders is rocking a pair of soft rose-coloured Stephanie stiletto boots.
Crafted from the finest Italian suede and with intricate ruched detail around the ankles, Stephanie represents understated luxury. Not to mention she is designed to deliver confidence and compliments!
ROCCAMORE REBEL: MIA
Mia Wagner, CEO of the Freeway group, is a successful investor, one of the most profiled female leaders in Denmark, and a devoted single mother. The only female investor in Dragons' Den, she is straightforward yet fair-minded.
Mia is known for speaking her mind on business matters, as well as social ones - like the gender gap and sexism at the workplace. Her interview for Berlingske on the topic of perception of women in business, which came out earlier this year, opened the door for fellow business ladies to share their personal experiences.
Her views aren't always approved by everyone. Still, she is never scared of a fight and we want to celebrate that. Mia preserves a rare balance between staying feminine and being a true fighter who has earned respect with her business intellect.
As such, she is an inspiration to all of us at roccamore.
POWER WALK
Mia is featured with our Caroline stiletto boots, available in white lizard print and black crocodile print.
Caroline is made with game-changing technologies: the unique leather comes from a tannery which collects rainwater for its production, separates the wastewater from chemicals and re-uses it.
ROCCAMORE REBEL: ALICE
Alice Skovhede Nielsen is the Chief Physician at the emergency department at Hospital of South West Jutland.
Like many other health workers, she has spent this spring on the front lines of battling the pandemic. It takes courage and dignity, to work with such dedication in time of crisis.
We celebrate her, as well as everyone who went to work during these uncertain times - from bus drivers and supermarket assistants, to kindergarten teachers and shipping crews.
Alice shared with us that putting on a pair of roccamores was her daily dose of happiness, balancing the stress of 13-14 hours shift at the hospital. She has also drawn energy from socializing with fellow shoe lovers in our facebook group, sharing photos of her (16!) pairs of roccamores.
IN HER STEPS
Alice is shining in our Sandi boots - a pair based on our bestselling fit, in a traffic-stopping beautiful shade of blue.
Designed to stay comfortable all day long, the roccamore shoes belong to all brave, active women in the world.
MAKE A DIFFERENCE
#RoccamoreRebel is a portrait series paying tribute to women standing up for themselves and those around them.
Women of today don't need empowerment, as much as we need to believe in ourselves and stand up, for who we are. The future is truly feminine and we want to celebrate the women that stand out and dare to make a difference.
IN THE SPOTLIGHT
Sandra is wearing the Malou pumps, a bold and feminine design inspired by the power of standing up for our dreams.
With a round toe, adjusting straps and comfortable heel, these pumps will make you feel like the main character of your movie - because you are!
ROCCAMORE REBEL: SANDRA
Sandra Yi Sencindiver is an actor and director, who combines her passion for art with entrepreneurship.
After finishing her training at Aarhus Teater, she was often being offered stereotypical parts due to her gender and ethnicity. Disappointed to discover discrimination and prejudices are still part of her industry, Sandra decided to take things into her own hands.
Instead of waiting for the roles she dreamed of, she founded the theatre group danskdansk. Their acts focus on society and inclusivity, reflecting the real diversity in Denmark today.
Sandra has been directing, writing and acting on the stage, tv and film, while also advocating for diversity in the arts. Recently, her work and talent have been recognised by the media giant Amazon Prime, and she will be starring in their new international tv-series this year.
Sandra's determination, creativity and confidence inspires us. Take the stage - of your own life, and be the star of it!
GOLD MEDALS
Janice and Meladie are having a mother-daughter twin moment in Penny Gold and Alice Gold respectively.
Incredibly soft and comfortable, these statement heels are made for kicking ass. Like two Olympic gold medals, they celebrate overcoming challenges and becoming stronger after.
ROCCAMORE REBEL: JANICE
Janice Mary Modler is a mother and social worker, working with families and children from challenging backgrounds.
When she was only 15 and still living with her family in Albertslund, Janice gave birth to her daughter Meladie. Her tender age and the tough neighbourhood made everything that more difficult - but Janice did not run from the challenge.
She reached out to one of Denmark’s oldest organisations, Mødrehjælpen. With their support, financial and emotional, Janice was able to raise her daughter, complete school and continue her education.
Today, Janice is one of the youngest educated social workers in Denmark, and offers vulnerable families the help and support they need.
We are extremely inspired by her spirit and self-discipline. This is why we chose to celebrate Mother’s Day with her, Mødrehjælpen, and all mothers out there who are making it work.
In May 2021, we donated 35.000 kr to Mødrehjælpen - 30.600 kr from the sales of our golden shoes during the month, and 4.400 kr from the sales of our limited edition shopper. With the donation, Mødrehjælpen will help families from challenging backgrounds.
FANTASY BOOTS
Elisa is rocking a pair of our Penny Boots, a shoe as courageous and powerful as she is.
With a perfectly balanced 10 cm heel, 2 cm platform and a build-in silicone cushion in the front, the Penny Boots will lift you up to achieve anything you set your heart on.
ROCCAMORE REBEL: ELISA
Elisa Lykke is a PR agent, mother and writer of erotic fiction.
One of the very first in Denmark to master the art of public relations, Elisa set her eyes on a profession that was male-dominated at the time. She succeeded in making a career without losing her femininity, without trying to “fit in”.
Her best-selling book “Kvindefantasier” features eight anonymous sexual fantasies of well-known Danish women. The book stirred up the Danish society, as many still see the topic of female sexuality as a taboo.
Elisa made a bold statement: women have the right to enjoy and express their sexuality, regardless of age and social position.
And by doing that, she inspired us greatly.
FEARLESSLY FEMININE
Sedrah is shining in our Sofia pumps - a pair as feminine and unapologetic as she is.
Both incredibly comfortable and striking, these are pumps made to embrace your womanhood to the fullest!
ROCCAMORE REBEL: SEDRAH
Sedrah Arif Butt is a physician specialising in gynaecology.
Growing up in Denmark, she was astonished to see with how much shame and guilt women look at their bodies and genitals. Although a country with a high level of education and gender equality, the topic of female anatomy is still uncomfortable and “mysterious” for many.
In her open-mouthed podcast Østrogenial, she tears down taboos and misconceptions together with nurse Anne-Louise, as well as with a lot of humour and knowledge.
She believes in feeling comfortable with getting to know your body and its natural processes. Having that insight leads to more confidence in yourself as a woman, and confidence to talk about it openly with others.
And that's worth celebrating. All women should feel comfortable being just that - women.
PLOT TWIST
Leonora is photographed with a gorgeous pair of block heel pumps, named after her.
Designed in a dark sapphire blue shade of our special glitter material, the Leonora heels are bold and full of life. An ideal pair to wear as you conquer your dreams!
ROCCAMORE REBEL: LEONORA
Leonora Christina Skov is a bestselling Danish author. What really amazes us about Leonora is her wonderful courage.
She dared to stand by her literary ambitions, as well as her sexuality, despite being rejected by her closest for the latter. She even dared to share and discuss her vulnerability in public and in her books, reminding us all that it is our imperfections that make us beautiful.
Leonora is a perfect example on how we should fight for our place in the world and for our dreams. Instead of hiding our "imperfections" and be scared of judgement, we should embrace what makes us who we are - and be proud of it.
And because of that, she is an inspiration to us.
UNDERSTATED LUXURY
Anders is rocking a pair of soft rose-coloured Stephanie stiletto boots.
Crafted from the finest Italian suede and with intricate ruched detail around the ankles, Stephanie represents understated luxury. Not to mention she is designed to deliver confidence and compliments!
ROCCAMORE REBEL: ANDERS
Anders Sonnichsen is a dad, a dentist and in some ways your ordinary guy. However, Anders has a true passion for well-made high heels, which he enjoys wearing in his everyday life!
We met Anders at an event we hosted in Aarhus last year, where he found his very first pair of roccamores - Hope, and his collection has grown rapidly. He shared with us that the first time he wore heels on, he was 17 years old and at a Fastelavn’s party - dressed as a business woman. We absolutely love this story!
As a true shoelover, Anders doesn't believe in stereotypes but thinks that true luxury is wearing whatever makes you comfortable (inside and out).
Because of that, he is an inspiration to all of us.
POWER WALK
Mia is featured with our Caroline stiletto boots, available in white lizard print and black crocodile print.
Caroline is made with game-changing technologies: the unique leather comes from a tannery which collects rainwater for its production, separates the wastewater from chemicals and re-uses it.
ROCCAMORE REBEL: MIA
Mia Wagner, CEO of the Freeway group, is a successful investor, one of the most profiled female leaders in Denmark, and a devoted single mother. The only female investor in Dragons' Den, she is straightforward yet fair-minded.
Mia is known for speaking her mind on business matters, as well as social ones - like the gender gap and sexism at the workplace. Her interview for Berlingske on the topic of perception of women in business, which came out earlier this year, opened the door for fellow business ladies to share their personal experiences.
Her views aren't always approved by everyone. Still, she is never scared of a fight and we want to celebrate that. Mia preserves a rare balance between staying feminine and being a true fighter who has earned respect with her business intellect.
As such, she is an inspiration to all of us at roccamore.
ROCCAMORE REBEL: ALICE
Alice Skovhede Nielsen is the Chief Physician at the emergency department at Hospital of South West Jutland.
Like many other health workers, she has spent this spring on the front lines of battling the pandemic. It takes courage and dignity, to work with such dedication in time of crisis.
We celebrate her, as well as everyone who went to work during these uncertain times - from bus drivers and supermarket assistants, to kindergarten teachers and shipping crews.
Alice shared with us that putting on a pair of roccamores was her daily dose of happiness, balancing the stress of 13-14 hours shift at the hospital. She has also drawn energy from socializing with fellow shoe lovers in our facebook group, sharing photos of her (16!) pairs of roccamores.
ROCCAMORE REBEL: SANDRA
Sandra Yi Sencindiver is an actor and director, who combines her passion for art with entrepreneurship.
After finishing her training at Aarhus Teater, she was often being offered stereotypical parts due to her gender and ethnicity. Disappointed to discover discrimination and prejudices are still part of her industry, Sandra decided to take things into her own hands.
Instead of waiting for the roles she dreamed of, she founded the theatre group danskdansk. Their acts focus on society and inclusivity, reflecting the real diversity in Denmark today.
Sandra has been directing, writing and acting on the stage, tv and film, while also advocating for diversity in the arts. Recently, her work and talent have been recognised by the media giant Amazon Prime, and she will be starring in their new international tv-series this year.
Sandra's determination, creativity and confidence inspires us. Take the stage - of your own life, and be the star of it!
IN THE SPOTLIGHT
Sandra is wearing the Malou pumps, a bold and feminine design inspired by the power of standing up for our dreams.
With a round toe, adjusting straps and comfortable heel, these pumps will make you feel like the main character of your movie - because you are!
ROCCAMORE REBEL: JANICE
Janice Mary Modler is a mother and social worker, working with families and children from challenging backgrounds.
When she was only 15 and still living with her family in Albertslund, Janice gave birth to her daughter Meladie. Her tender age and the tough neighbourhood made everything that more difficult - but Janice did not run from the challenge.
She reached out to one of Denmark’s oldest organisations, Mødrehjælpen. With their support, financial and emotional, Janice was able to raise her daughter, complete school and continue her education.
Today, Janice is one of the youngest educated social workers in Denmark, and offers vulnerable families the help and support they need.
We are extremely inspired by her spirit and self-discipline. This is why we chose to celebrate Mother’s Day with her, Mødrehjælpen, and all mothers out there who are making it work.
IN THE SPOTLIGHT
Janice and Meladie are having a mother-daughter twin moment in Penny Gold and Alice Gold respectively.
Incredibly soft and comfortable, these statement heels are made for kicking ass. Like two Olympic gold medals, they celebrate overcoming challenges and becoming stronger after.
ROCCAMORE REBEL: ELISA
Elisa Lykke is a PR agent, mother and writer of erotic fiction.
One of the very first in Denmark to master the art of public relations, Elisa set her eyes on a profession that was male-dominated at the time. She succeeded in making a career without losing her femininity, without trying to “fit in”.
Her best-selling book “Kvindefantasier” features eight anonymous sexual fantasies of well-known Danish women. The book stirred up the Danish society, as many still see the topic of female sexuality as a taboo.
Elisa made a bold statement: women have the right to enjoy and express their sexuality, regardless of age and social position.
And by doing that, she inspired us greatly.
FANTASY BOOTS
Elisa is rocking a pair of our Penny Boots, a shoe as courageous and powerful as she is.
With a perfectly balanced 10 cm heel, 2 cm platform and a build-in silicone cushion in the front, the Penny Boots will lift you up to achieve anything you set your heart on.
ROCCAMORE REBEL: SEDRAH
Sedrah Arif Butt is a physician specialising in gynaecology.
Growing up in Denmark, she was astonished to see with how much shame and guilt women look at their bodies and genitals. Although a country with a high level of education and gender equality, the topic of female anatomy is still uncomfortable and “mysterious” for many.
In her open-mouthed podcast Østrogenial, she tears down taboos and misconceptions together with nurse Anne-Louise, as well as with a lot of humour and knowledge.
She believes in feeling comfortable with getting to know your body and its natural processes. Having that insight leads to more confidence in yourself as a woman, and confidence to talk about it openly with others. And that's worth celebrating.
All women should feel comfortable being just that - women.
FEARLESSLY FEMININE
Sedrah is shining in our Sofia pumps - a pair as feminine and unapologetic as she is.
Both incredibly comfortable and striking, these are pumps made to embrace your womanhood to the fullest!
ROCCAMORE REBEL: LEONORA
Leonora Christina Skov is a bestselling Danish author. What really amazes us about Leonora is her wonderful courage.
She dared to stand by her literary ambitions, as well as her sexuality, despite being rejected by her closest for the latter. She even dared to share and discuss her vulnerability in public and in her books, reminding us all that it is our imperfections that make us beautiful.
Leonora is a perfect example on how we should fight for our place in the world and for our dreams. Instead of hiding our "imperfections" and be scared of judgement, we should embrace what makes us who we are - and be proud of it.
And because of that, she is an inspiration to us.
PLOT TWIST
Leonora is photographed with a gorgeous pair of block heel pumps, named after her.
Designed in a dark sapphire blue shade of our special glitter material, the Leonora heels are bold and full of life. An ideal pair to wear as you conquer your dreams!
ROCCAMORE REBEL: ANDERS
Anders Sonnichsen is a dad, a dentist and in some ways your ordinary guy. However, Anders has a true passion for well-made high heels, which he enjoys wearing in his everyday life!
We met Anders at an event we hosted in Aarhus last year, where he found his very first pair of roccamores - Hope, and his collection has grown rapidly. He shared with us that the first time he wore heels on, he was 17 years old and at a Fastelavn’s party - dressed as a business woman. We absolutely love this story!
As a true shoelover, Anders doesn't believe in stereotypes but thinks that true luxury is wearing whatever makes you comfortable (inside and out).
Because of that, he is an inspiration to all of us.
UNDERSTATED LUXURY
Anders is rocking a pair of soft rose-coloured Stephanie stiletto boots.
Crafted from the finest Italian suede and with intricate ruched detail around the ankles, Stephanie represents understated luxury. Not to mention she is designed to deliver confidence and compliments!
ROCCAMORE REBEL: MIA
Mia Wagner, CEO of the Freeway group, is a successful investor, one of the most profiled female leaders in Denmark, and a devoted single mother. The only female investor in Dragons' Den, she is straightforward yet fair-minded.
Mia is known for speaking her mind on business matters, as well as social ones - like the gender gap and sexism at the workplace. Her interview for Berlingske on the topic of perception of women in business, which came out earlier this year, opened the door for fellow business ladies to share their personal experiences.
Her views aren't always approved by everyone. Still, she is never scared of a fight and we want to celebrate that. Mia preserves a rare balance between staying feminine and being a true fighter who has earned respect with her business intellect.
As such, she is an inspiration to all of us at roccamore.
POWER WALK
Mia is featured with our Caroline stiletto boots, available in white lizard print and black crocodile print.
Caroline is made with game-changing technologies: the unique leather comes from a tannery which collects rainwater for its production, separates the wastewater from chemicals and re-uses it.
ROCCAMORE REBEL: ALICE
Alice Skovhede Nielsen is the Chief Physician at the emergency department at Hospital of South West Jutland.
Like many other health workers, she has spent this spring on the front lines of battling the pandemic. It takes courage and dignity, to work with such dedication in time of crisis.
We celebrate her, as well as everyone who went to work during these uncertain times - from bus drivers and supermarket assistants, to kindergarten teachers and shipping crews.
Alice shared with us that putting on a pair of roccamores was her daily dose of happiness, balancing the stress of 13-14 hours shift at the hospital. She has also drawn energy from socializing with fellow shoe lovers in our facebook group, sharing photos of her (16!) pairs of roccamores.
IN HER STEPS
Alice is shining in our Sandi boots - a pair based on our bestselling fit, in a traffic-stopping beautiful shade of blue.
Designed to stay comfortable all day long, the roccamore shoes belong to all brave, active women in the world.
MAKE A DIFFERENCE
#RoccamoreRebel is a portrait series paying tribute to women standing up for themselves and for others around them.
Women of today don't need empowerment, as much as we need to believe in ourselves and stand up, for who we are. The future is truly feminine and we want to celebrate the women that stand out and dare to make a difference.
IN HER STEPS
Alice is shining in our Sandi boots - a pair based on our bestselling fit, in a traffic-stopping beautiful shade of blue.
Designed to stay comfortable all day long, the roccamore shoes belong to all brave, active women in the world.
MAKE A DIFFERENCE
#RoccamoreRebel is a portrait series paying tribute to women standing up for themselves and those around them.
Women of today don't need empowerment, as much as we need to believe in ourselves and stand up, for who we are. The future is truly feminine and we want to celebrate the women that stand out and dare to make a difference.
BEHIND THE CAMERA
#RoccamoreRebel was shot by Danish award-winning photographer Marie Hald. Her photos tells stories about our society, the human body and mental illness.
Marie has won reputable prizes such as Femina's Feminist of the Year and Nikon's Women Photograph (both in 2019). A true roccamore inspiration, she is pictured here wearing Rebecca.
BEHIND THE CAMERA
#RoccamoreRebel was shot by Danish award-winning photographer Marie Hald. Her photos tells stories about our society, the human body and mental illness.
Marie has won reputable prizes such as Femina's Feminist of the Year and Nikon's Women Photograph (both in 2019). A true roccamore inspiration, she is pictured here wearing Rebecca.
BEHIND THE CAMERA
#RoccamoreRebel was shot by Danish award-winning photographer Marie Hald. Her photos tells stories on social issues, the human body and mental illness.
Marie has won reputable prizes such as Femina's Feminist of the Year and Nikon's Women Photograph (both in 2019). A true roccamore inspiration, she is pictured here wearing Rebecca.
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